From March 26 to April 2, 10 students from our institute participated in the Shanghai Jingan ALTER SHOWROOM International Designers Order Fair.
This event gave students an opportunity to learn about the latest design style and characteristics of the front-line independent designer brands, and share their experience with the predecessors in the fashion industry.
As one of the most cutting-edge fashion organizations in Shanghai and even in mainland China, ALTER is a multi-channel fashion platform providing B2B and B2C solutions for brands and retailers. ALTER concept store settled in Xintiandi in 2010 and after years of development, it grew to be a fashion icon in Shanghai. Since 2014, ALTER has launched its own showroom with an international outlook and professional services which have been recognized by global buyers, agents and department stores. The showroom gives the public an impression different from the traditional ones and redefines the concept of Chinese Exhibition Hall.